William Friedkin

Company Profile Story: This type of video highlights the company’s mission, vision, history, and unique selling proposition. It provides an overview of the company and its products or services and helps build trust with potential customers.

Testimonials: A testimonial video features satisfied customers talking about their positive experiences with a company’s products or services. It can be a powerful tool for building social proof and increasing trust with potential customers.

15 Tips for the Perfect Corporate Video

Product Demo: Showcases a company’s product and its features, functionality, and benefits. It can help potential customers better understand how the product works and how it can solve their problems.

Spokesperson Video: Features a company representative speaking on behalf of the company. It can be used to introduce the company, provide updates, or deliver a message to the audience.

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Case Study Video: Provides a real-world example of how a company’s product or service solved a customer’s problem. It can be used to build credibility and demonstrate the value of the company’s offerings.

Lifestyle Video (Branding): This type of video creates an emotional connection with the audience by showcasing how the company’s products or services fit into their daily lives. It can help build brand awareness and foster loyalty among existing customers.

Presentation Video: Can be used to explain a new product or service, provide updates on the company’s progress, or deliver a keynote speech. It can be a powerful tool for engaging with audiences at events or online.

3D Graphics: 3D graphics videos use computer-generated imagery to create realistic and engaging visuals that can help explain complex concepts or showcase products in a dynamic and interactive way.

Behind the scenes

5 Things You Need to Know (Provide Value): A “5 things you need to know” video provides valuable information or insights on a particular topic. It can help position a company as an expert in its field and attract potential customers who are looking for valuable information.

Still photography: Having high-quality images online is more important than ever. Still photography can help businesses and individuals enhance their online presence by providing images for websites, social media, and other online platforms. This can help attract customers and followers, and create a more professional image overall.

3 Main Stages of the process.

Video and Sound Production.

Pre-production: In this phase, the team plans the logistics of the shoot, such as scouting locations, casting actors, scheduling shoots, and arranging equipment.

Production: This is the actual shooting phase, where the video is filmed according to the storyboard and script.

Post-production: After the footage is captured, the team moves into post-production, where the raw footage is edited into a final product. This can include color correction and grading, sound editing, and special effects.

3 Main reasons why people watch videos are to be Entertained, Educated, and Informed.

Video content that can evoke emotions, provide valuable information or teach a new skill tend to be more engaging and have higher viewership.